Principal content strategist shaping narrative, content marketing, and editorial systems for AI-native companies.
A decade of building content systems and meaningful narratives at scale.
Enrich Layer: Fractional head of content
Builds the content operating system that lets an AI-native data company ship technically accurate, compliance-safe content at engineering cadence.
Recraft: Principal content strategist
Led content strategy and narrative for a frontier text-to-image AI lab, building the operating layer that turned complex model capability into clear, publishable content across every surface.
PagerDuty: Content strategist
Built an AI agentic content workflow that produced enterprise ebooks with measurable cost and time savings, plus a reusable framework PagerDuty owns.
Dropbox: Content design strategist
Content design strategy and editorial systems for Dropbox's customer support surfaces, serving 700M+ users.
The Home Depot: UX content strategist
Content design for The Home Depot's marketplace connecting licensed pros with homeowner leads.
Embroker: UX writer
Pioneered product copy and editorial voice through 15x user growth from beta to public launch at Embroker.
iCueMotion: Lead content strategist
Synthesized groundbreaking patents from a human-skills-augmentation lab into clear customer-facing assets.
Getaround: First marketing hire
Owned voice, style, and customer-facing content for the peer-to-peer car-sharing marketplace in early growth.